Mobile Commerce
Mobile commerce has been around for almost 25 years and since its launch, it has only grown. Mobile commerce is simply retailing over a mobile phone. It involves using your mobile to perform regular transactions.…
digital marketing
QR Codes in Marketing
What are QR Codes? What are the uses of QR codes in marketing? Quick Response (QR) Codes are two-dimensional bar codes designed for use with smartphones and Internet-connected mobile devices. Customers and prospects use their…
What is Personal Branding and Why is it Important?
The term “personal branding” refers to a process of promoting and establishing yourself as well as the things you stand for. A personal brand is formed by combining elements like experiences, expertise, and personalities, which…
7 Influencer Marketing Strategies You Need To Know
Modern marketing strategies are slowly turning away from traditional marketing content, with many marketers and brand owners opting for fresh and unique ideas such as influencer marketing. Organic content generated by influencers is quite effective…
Top 9 Social Media Marketing Mistakes You Need to Avoid in 2022
As social media marketing begins to mature, we are starting to learn more and more about how effective this marketing strategy is. We are also learning about what needs to be done to make it…
Podcasting
The benefits of blogging are obvious. Thanks to your optimized posts, you can rank well at the search engines and drive high-quality traffic to your website. Blogs have a huge potential user base… basically, anyone…
Off-Page SEO Techniques
Off-Page SEO Techniques can be applied to create traffic on your blog or company website and can also be listed at higher rates in a search engine. Most people like the off-page SEO Techniques. People…
Email Marketing
Email is one of the most powerful and most underutilized marketing channels available on earth. It has been the primary means of electronic communication since the 1970s. Since then, numerous bulletin board services, instant messaging…
Influencer Marketing
Influencer Marketing is a specific type of marketing whereby an influencer promotes a brand’s products or services through various media outlets. These outlets can be online, as in social media, or through traditional advertisements. While…
Inbound Marketing
Inbound Marketing is a superweapon in the marketing landscape today. It combines the unique practices of SEO and social media, uniting in a web-centric system that attracts potential customers, fans, and advocates to your brand.…