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Top Reasons to Take a Digital Marketing Training Course

Top Reasons to Take a Digital Marketing Training Course

Digital Marketing Training

Are you interested in digital marketing? Does a job in digital marketing call your name? There are many options & reasons available when it comes to digital marketing training. It can seem daunting at first but there are experts and classes available to help you learn. Digital marketing training could help you better showcase your business or help land you a job in the digital marketing world.

Additionally, business owners often take advantage of training in order to be able to enhance their own marketing skills. Digital marketing is essential for any business. You may be asking yourself, where can I learn about digital marketing? In this article we will discuss digital marketing training and digital marketing courses.

Digital Marketing Course

There are so many courses to help you learn digital marketing. There are both free and paid options. You’ll have to do your research and decide which class or classes are right for you.

Free Digital Marketing Courses

  • Skillshare
  • Coursera
  • QuickSprout University
  • Hubspot Academy
  • Wordstream
  • Alison
  • Buffer

Skillshare

Skillshare offers Email Marketing for E-Commerce, a free digital marketing course about email marketing. The class created by MailChimp is targeted to intermediate and advanced marketers. It’s best for people who already have knowledge about social media marketing. The class is twenty-five minutes long and will help you develop basic email marketing skills. After completing the class you should have an understanding of how to create engaging email marketing campaigns and how to optimize your strategy in order to increase business revenue.

Coursera

Coursera offers two free different digital marketing classes.

  • Marketing in the Digital World
  • Virtual Marketing and How to Create Engaging Content
Marketing in the Digital World

Marketing in the Digital World is one of the most popular, free digital marketing courses offered by Coursera. It is created and taught by a professor at the University of Illinois. This class is for beginners and focuses on how technology is putting the power of marketing into the hands of the consumer. If you want to understand where the marketing field is today and how you can leverage new-age strategies to attract customers, this is the class for you.

Virtual Marketing and How to Create Engaging Content

Virtual Marketing and How to Create Engaging Content is another class offered by Coursera. It’s created and taught by a professor at the University of Pennsylvania. This free digital marketing course is perfect for social media managers and marketers looking to put “science” behind their content marketing method. By the end of the class you should have a grasp on why things catch on in the first place and how you can use those lessons to create viral content online.

QuickSprout University

QuickSprout University offers classes for beginner to advanced digital marketers. In this course you’ll learn many digital marketing tactics ranging from beginner SEO, content creation to more advanced tactics such as email, social media marketing, and paid advertising. Every video lesson ranges from three to twelve minutes long.

Hubspot Academy

Hubspot Academy offers many free classes and certifications. One popular course is the Inbound Marketing Certification. It’s a class for beginner to advanced digital marketers. This course has hands-on learning materials that will help you learn about SEO, blogging, landing pages, lead nurturing, conversion analysis, and reporting. These come together to form a modern-day inbound marketing strategy. Hubspot Certifications are a good resume builder.

Wordstream

Wordstream offers two different free digital marketing courses.

  • PPC University
  • Google Digital Marketing Course
PPC University

PPC University is a free resource created by Wordstream. This course will help you learn and grow in your knowledge of PPC advertising. You can also access a number of webinars and white papers to enhance your digital marketing expertise.

Google Digital Marketing Course

The Google Digital Marketing Course is another free Wordstream resource for beginner to advanced digital marketers. This marketing course offers a direct line to always-updated resources for everything Google. If you’re looking to learn everything about Google tools, this is a great place to start.

Alison

Alison offers a Diploma in E-Business course for intermediate digital marketers. This course is great for marketers, business owners, and advertisers who would like to get the most out of their digital marketing efforts. You’ll learn about Google powered tools and how to promote your business online. Using the different Google tools will help you track and understand the large amount of data provided to you.

Buffer

Buffer offers free webinars where you’ll learn about topics from content curation to social media analytics to getting your content seen in the Facebook News Feed. The webinars are for beginners to intermediate marketers. There is no registration required.

Paid Digital Marketing Courses

  • Reliablesoft Academy
  • ClickMinded Digital Marketing
  • Udemy Digital Marketing Course
  • Simplilearn Digital Marketing Specialist
  • Udacity Digital Marketing Course
  • Google Digital Marketing and E-Commerce Courses

Reliablesoft Academy

Reliablesoft offers a Digital Marketing Full Course Bundle which has ten courses covering digital marketing topics. Some of these include Facebook and Instagram Ads, keyword research, SEO, email, and content marketing. After completing this course, you will receive a digital marketing certificate.

ClickMinded Digital Marketing

ClickMinded offers several digital marketing courses. This includes social media marketing, content marketing, email marketing, SEO, paid advertising, and Google Analytics.

You can register for free but to get the full meal deal, it costs $1997. All ClickMinded courses come with a certificate and a 14-day money-back guarantee.

Udemy Digital Marketing Course

Udemy offers several digital marketing courses. This includes market research, WordPress setup, SEO, Google Ads and Analytics, Facebook Ads, email and app marketing. This certification program costs $99.

Simplilearn Digital Marketing Specialist

Simplilearn offers a digital marketing specialist course which includes topics like pay-per-click, social media, web analytics, content marketing, email marketing, and mobile marketing. The Digital Marketing Specialist course is a premium course and comes with a premium price of $1,499.

Google Digital Marketing and E-Commerce Courses

Google Digital Marketing and E-Commerce Courses are offered through Coursera. They offer courses such as social media marketing, email marketing, search engine marketing,  eCommerce marketing, and more. The courses are prepared by Google marketing professionals and they can be accessed through a subsidized Coursera plus subscription which costs $39 per month.

Digital marketing doesn’t have to be overwhelming. There’s no time like the present. Learning something new or growing in knowledge is so important. There are many places and options to learn about digital marketing and online sales for your business. Digital marketing should be enjoyable and exciting as you watch your business grow.

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katie meyers

Katie Meyers is an SEO Specialist at SEO Design Chicago. Before joining the SEO Design Chicago team, she interned for them, as well as interned as a Content Writer at HZD Creates. Katie is from Washington State and has an AA and a Social Media Marketing Certificate.

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